Responsible for coordinating, implementing and tracking tourism marketing programs and events designed to increase traffic, sales and positive public relations. Responsibilities include marketing operations/execution and project coordination, tourism in-market liaise with key hospitality partners, and VIP/group arrangements for industry clientele.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Work with International Sales & Marketing Director to develop and implement tourism programs, events, promotions and international public relations efforts to drive tourism traffic and sales to Center.
Marketing Operations and Project Coordination
Group & Reseller reservations set up/tracking
Client Brand Asset Liaise with Tourism Resellers
Tourism Collateral Development Liaise
Tourism MICE and Special Events Coordinator
Contract Tourism Resellers for Product/Packages created for Tourists
Creative Development Trafficking with Creative Agency
China Market and Office Marketing Efforts
Traffics' Centers Chinese Social Media content/program with WeChat and Weibo and China Office
Coordinates Centers' for execution of UnionPay and Others Tourism Partner programs
Liaise/Coordinator for China office needs
Tourism Customer Service In-Market/On Site
VIP Coordinator - Fams, Group Site Inspections
Assists with director, marketing team and Customer Service with VIP Lounge needs/arrangements VIP Lounge
Works with director and CS Mgr for Group bus arrival meet and greet plan and execution of Group Arrivals
In-Market Coordinator/Liaise including collateral, key contact, courtesy shuttle programs
Budget/Reconciliation Trafficking, correct coding monthly
Monthly Reseller Reconciliation Reports
Tourism Database Management
Assists office in day to day needs of answering tourism related inquiries, client visits, marketing and management meetings and activities
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative, but not exclusive, of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION and EXPERIENCE
Bachelor's degree (BA/BS) from a four-year college or university. In lieu of a BA/BS degree, must have four or more additional years of related experience.
A minimum of five years of related experience and/or training preferred.
Ability to comprehend, analyze, and interpret complex business documents and transactions.
Ability to effectively respond to complex issues both verbally and in writing.
Ability to make effective presentations on general topics.
Ability to inspire and motivate employees and client groups to take desired action.
Requires a high level of commitment to customer service.
Able to prepare reliable forecasts and budgets.
Ability to identify and analyze problems with limited information, and then recommend a resolution.
Ability to interpret a variety of instructions furnished in written, oral, diagram or schedule form.
Requires advanced analytical and quantitative skills.
OTHER SKILLS and/or ABILITIES
Demonstrate ability to work well under pressure with a proactive approach to unusual occurrences.
Must be able to work independently and take initiative.
Requires good organizational and leadership skills, attention to detail and openness to new ideas and procedures.
Extensive experience with MS Office applications is required.
Experience with computer design/graphics programs, preferred
PHYSICAL and/or MENTAL REQUIREMENTS
While performing the duties of this job, the employee is frequently required to do the following:
Sit for long periods of time,
Use hands and fingers,
Reach with hands and arms,
Talk and hear,
Walk and stand, (more lifting and standing at trade shows and working events)
Lift and/or move up to 25 pounds,
Close vision, distant vision, color vision and ability to adjust focus,
Exposure to computer monitors, keyboards, printers and fax machines
Exposure to moderate noise level.
Must periodically travel by auto, airplane and other modes of transportation as necessary to include overnight stay.
The work environment characteristic described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.While performing the duties of this job, the noise level in the work environment is usually moderate.